From May 21 to 23, we were in Ravenna as sponsor of the 2025 edition of the National Congress promoted by the Italian Mammographic Screening Group.
GISMa is a non-profit association operating throughout Italy for the prevention, diagnosis, and treatment of breast cancer within organized screening programs, monitoring the quality of diagnosis and treatment offered to women. It also brings together all the different professionals involved at various levels in screening programs to provide and ensure the exchange and comparison of different skills and experiences, in order to improve the quality of the programs themselves.
The national congress brought together all the professional figures involved in these processes, going beyond clinical aspects to address key topics such as:
- Artificial intelligence and technological innovation
- Ethics and equity in access to screening
- Communication and patient experience management
It is precisely on this last point that eGlue contributed: improving engagement and the quality of dialogue between healthcare facilities and patients through phygital, personalized, and measurable solutions.
We chose to participate because we firmly believe that digital communication is essential to improving the user experience in screening pathways.
We would like to thank those who stopped by our desk and shared ideas, questions, and objectives.
See you at the next opportunity!
